Drôle de Monsieur - Harvey Nichols
1/4
Retail | Set Build | Set Dressing | Commercial
2025
For the Paris label's residency at Harvey Nichols Knightsbridge, Rule One built two spaces in the brand's look: a shop-in-shop and a takeover of the store's 109 Bar.
In the shop, we lined the walls in deep burgundy fabric, made up with a seamstress and hung from bespoke curtain rails, then laid new carpet and added an acrylic logo. At the bar, we wrapped the counter, header and columns in an elm-burl finish over flame-retardant MDF, with an acrylic logo on the header.
Installed in March 2025, the residency ran for almost a year. When it came down in March 2026, we packed the rails and shipped them back to Paris.
Client: Drôle de Monsieur · Location: Harvey Nichols, Knightsbridge, London · Scope: Fabrication, wall and fabric finishes, wrapping, installation, strip-out
As covered in FashionNetwork · The Fashionography · WWD
Drôle de Monsieur - Harvey Nichols
Retail | Set Build | Set Dressing | Commercial — 2025
For the Paris label's residency at Harvey Nichols Knightsbridge, Rule One built two spaces in the brand's look: a shop-in-shop and a takeover of the store's 109 Bar.
In the shop, we lined the walls in deep burgundy fabric, made up with a seamstress and hung from bespoke curtain rails, then laid new carpet and added an acrylic logo. At the bar, we wrapped the counter, header and columns in an elm-burl finish over flame-retardant MDF, with an acrylic logo on the header.
Installed in March 2025, the residency ran for almost a year. When it came down in March 2026, we packed the rails and shipped them back to Paris.
Client: Drôle de Monsieur · Location: Harvey Nichols, Knightsbridge, London · Scope: Fabrication, wall and fabric finishes, wrapping, installation, strip-out
As covered in FashionNetwork · The Fashionography · WWD