Stanley 1913 x Arsenal - Emirates Kiosk
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Set Build | Retail | Commercial
2026
Rule One produced and installed this custom kiosk for Stanley 1913's supporter activation at the Emirates Stadium, for Arsenal's first game of the new Premier League season. Fans could have their Stanley products personalised with live engraving by Good Empire.
The same unit was first built as The Stanley Cafe for Stanley 1913 at Selfridges in November 2025, then went on to the Basement Cup, before being refurbished, rebranded and redeployed at the Emirates. Compact, secure and finished in unmistakable colour, with a fold-out canopy and serving counter, it was designed from the start to be stored, refreshed and rolled out again across venues and campaigns.
It sits alongside Rule One's other work for Stanley: The Stanley Cafe at Selfridges and the Basement Cup activation.
Client: Stanley 1913, with Good Empire · Location: Selfridges, then Emirates Stadium, London · Scope: Production, installation, refurbishment and rebrand
Stanley 1913 x Arsenal - Emirates Kiosk
Set Build | Retail | Commercial — 2026
Rule One produced and installed this custom kiosk for Stanley 1913's supporter activation at the Emirates Stadium, for Arsenal's first game of the new Premier League season. Fans could have their Stanley products personalised with live engraving by Good Empire.
The same unit was first built as The Stanley Cafe for Stanley 1913 at Selfridges in November 2025, then went on to the Basement Cup, before being refurbished, rebranded and redeployed at the Emirates. Compact, secure and finished in unmistakable colour, with a fold-out canopy and serving counter, it was designed from the start to be stored, refreshed and rolled out again across venues and campaigns.
It sits alongside Rule One's other work for Stanley: The Stanley Cafe at Selfridges and the Basement Cup activation.
Client: Stanley 1913, with Good Empire · Location: Selfridges, then Emirates Stadium, London · Scope: Production, installation, refurbishment and rebrand