Rule One builds the physical side of brand activations: pop-ups, launch events, takeovers and interactive installations. We work from your creative concept or help develop one, then fabricate it in our East London workshop and deliver it on the day.
For The Balvenie's 60th anniversary we went from creative development and venue sourcing through to live event delivery. For KIKO Milano we engineered a working sushi-style conveyor display; for Netflix, oversized planted letters in Cannes; for Southern Comfort, a New Orleans street scene in a London pub garden.
“We have worked with Rule one for years on several projects. They provide fantastic concepts and turn our design ideas into real life, while providing and supporting with technical know how throughout the process.”
Dan Robson, Google review
“We had a really great experience working with Rule One Productions. Their production management was smooth and reliable throughout, and the design and build quality were top-notch. Everything was finished to a really high standard, with great attention to detail. We’d happily work with them again!”
Tom Firth, Google review
“Was a bit stuck on a job and found these guys on Instagram....they were able to do a quick turnaround at short notice. Lovely bunch too...would recommend.”
Yes. We're often the build partner behind a creative or experiential agency, as with Southern Comfort's Mardi Gras through Hi-Spirits. We work to your design, keep you in the loop and stay out of the client conversation unless you want us in it.
Can you help with the concept?
Yes. For The Balvenie and KIKO Milano we were involved from concept development; for others, like Southern Comfort, we took the client's event concept and made it real.
Can you find a venue?
We have done. Venue sourcing was part of our role on The Balvenie's 60th anniversary.
Do you stay for the event?
Yes, where it's needed. We delivered The Balvenie's anniversary dinner through to the live event.
Can you build things that move?
Yes. KIKO Milano's conveyor display had to run consistently, quietly and reliably, with speed, plate spacing and lighting all tuned for a clean, premium finish.
Do you work outside London?
Yes. We've built for Netflix in Cannes, Fenwick in Newcastle and UGG across Europe.
What affects the cost?
Mainly size and quantity, materials and finish, any movement or lighting, install conditions (overnight in a trading store costs more than a daytime install in an empty space), how much design work is needed, and transport, storage and de-rig. Send a budget range with your brief and we'll tell you what it buys and where the money is best spent.
Are you insured?
Yes. Rule One holds £10m public liability and £10m product liability cover with NFU Mutual, and we provide RAMS for every install.
